A few weeks ago I traveled to Amsterdam, the capital city of The Netherlands, to explore my heritage and a whole lot of art museums. When starting this company in 2016, I was put in a position to name our consulting firm rather quickly. After trying many options on for size, we landed on my surname which translates in Dutch to "The Great." Growing up I hoped it meant I was a decedent of royalty, but I've since learned it simply refers the stature of my ancestors. Either way, the name conveyed a sense of grandeur and was a perfect tribute to my grandmother who was herself an artist.
After arriving at the airport I certainly found myself surrounded by those who are vertically advantaged, with a large part of the population over six feet tall. Equally great were the ways in which the Dutch lived; their iconic row houses are towering, skinny, and compact. At night I would peer into the windows as I walked along the canals and was struck by the consistent presence of original artwork on the walls. They even hung beautiful large-scale paintings in their houseboats!
Surely inspired by the multitudes of world-class art museums in their country, the line between historical and home blends seamlessly there. Many of the pieces hanging were contemporary, and it made me wonder why our culture doesn't make the leap as often. I am making a concerted effort to not only improve my own home by investing in work made by living artists but to also help others make their spaces "Great" in the finest sense of the word. DeGroot Fine Art strives to place superior, local artwork in offices, hotels, restaurants, and private collections alike.