We help our clients coordinate art-related logistics for a range of corporate events including conferences, meetings, and lectures. In a recent project, we asked to prepare a set of historical displays for a board meetings being held in several elite Chicago hotels.
Our role in this project focused on managing the art related aspects of their event and included a variety of logistical details to consider. We organized the shipment of framed historical images and text to showcase during the meeting. The panels were shipped to our warehouse, where we unpacked, inspected, and documented each item, and organized them based on their content. This location provides a safe, insured area to hold materials ahead of time. In advance of the meetings, our team of art handlers managed the careful wrapping and transportation of the panels to the event sites.
Working with Local Vendors
We collaborated with a local event rental company to source contemporary, high-quality easels to showcase the historical panels. Using easels provided an efficient option for temporary display that would be flexible based on the layout of the event whilst showcasing the integrity of each piece. The event setting was elegant and included metallic glass features, which guided our selection of easels that complimented the hotel’s décor.
In advance of setting up the displays, we worked with local handlers to schedule pick-ups and deliveries to the event location. We coordinated with event staff to ensure that proper insurance was in place and that the delivery vehicles were compliant with the requirements of the event space.
Once on site, we arranged the layout of the easels based on the flow of traffic; we wanted the panels to be in convenient locations for ease of reading by guests. An internal curator was there as well, and together we selected the panels with content that would be most relevant to the attendees. One selection showcased international branches and emphasized the company’s global influence, while another depicted industry innovations spearheaded by the company throughout its history.
The Value of Visual Details
The inclusion of these panels highlighted various company achievements and provided historical context to the discussions being held during the board meeting. Attendees could learn about the company’s many important accomplishments and innovations in their industry while discussing their future direction and goals.
The information and historical photography on the panels highlighted our client's corporate lineage and were a clear source of pride for those attending the meeting. The metallic detailing on the easels connected to the opulent design of the hotel and made the display cohesive and sharp. By presenting the panels in a mindful, artful manner, the display provided an insightful backdrop for a productive board meeting.
Connecting to Corporate Identity
An important part of corporate art advising and art consulting is connecting our clients’ visual culture with their corporate identity. Fine art collections are a reflection of the collector’s values and function similarly to the way a company’s branding communicates the personality and goals of that entity. Understanding the visual language of our clients is at the core of our job, and we work with them to implement cohesive visual design that complements their vision. Displays for corporate events are one such opportunity to showcase a company’s history and what they stand for.
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